Privacy Policy

Last updated: April 9, 2026

AMY3 OFFICIAL operates this store and website, including information, content, features, tools, products, and services, to provide you, the customer, with an adequate shopping experience (the "Services"). AMY3 OFFICIAL is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase, or any other transaction through the Services, or communicate with us. In the event of a conflict between our Terms of Service and this Privacy Policy, the Privacy Policy shall prevail in relation to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing the Services, you confirm that you have read this Privacy Policy and understood what is described regarding the collection, use, and disclosure of your information.

Personal information we collect or process

When we use the term "personal information," we refer to information that identifies or is reasonably linked to you or another person. Personal information does not include information collected in an anonymous or anonymized form, so that it cannot identify you or be linked to you. We may collect or process the following categories of personal information, including inferences derived from such personal information, based on your interaction with the Services, where you live, and as permitted or required by applicable laws:

• Contact details including name, address, billing address, shipping address, phone number, and email address.
• Financial data including credit card, debit card, and financial account numbers, card payment data, financial account details, transaction details, payment method, payment confirmation, and other payment details.
• Account information including username, password, security questions, preferences, and settings.
• Transaction data including items you view, add to cart, add to wishlist, or purchase, return, exchange, or delete, as well as past transactions.
• Communications with us including information you include in communications with us, for example, if you submit a dispute to customer support.
• Device information including information about your device, browser, or connection network, IP address, and other unique identifiers.
• Usage information including information regarding your interaction with the Services, as well as how and when you interact with or browse the Services.

Sources of personal information

We may collect personal information from the following sources:

• Directly from you including when you create an account, visit or use the Services, communicate with us, or provide your personal information to us;
• Automatically through the Services including through your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies;
• From our service providers including when we engage them to implement a certain technology and when they collect or process your personal information on our behalf;
• From our partners or third parties.

How we use your personal information

Depending on how you interact with us or which Services you use, we may collect your personal information for the following purposes:

• Providing, customizing, and improving the Services. We use your personal information to provide you with the Services, as well as to enforce our contract with you; process your payments; fulfill your orders; remember your preferences and items you are interested in; send you notifications regarding your account; process purchases, returns, exchanges, or other transactions; create, maintain, and manage your account; organize shipping; facilitate returns and exchanges; allow you to post reviews, and to create a personalized shopping experience, such as product recommendations related to your purchases. This may include using your personal information to customize and improve the Services.
• Marketing and advertising. We use your personal information for marketing and advertising purposes, such as to send you marketing, advertising, and promotional communications via email, text message, or mail, and to show you online ads for products and services within our Services or on other websites, including based on items you previously purchased or added to your cart and other activities within the Services.
• Security and fraud prevention. We use your personal information to authenticate your account; provide a secure payment and shopping experience; detect, investigate, or take action against any fraudulent, illegal, unsafe, or harmful activities; protect public safety and our services. By choosing to use the Services and register an account, you assume responsibility for protecting your credentials. We recommend that you do not share your username, password, and other login data with anyone.
• Communications with you. We use your personal information to provide you with customer support; provide responses; offer you effective services and maintain our business relationships with you.
• Legal reasons. We use your personal information in compliance with applicable laws or in response to valid legal processes, including requests from authorities or government agencies; to investigate or participate in depositions, potential or ongoing lawsuits, or other legal proceedings; to enforce or investigate potential violations of our terms or policies.

How we disclose personal information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

• With Shopify, sellers, and other third parties that perform services on our behalf (e.g., IT management, payment processing, data analysis, customer support, data storage, fulfillment, and shipping).
• With business and marketing partners to provide you with marketing services and advertisements. For example, we use Shopify to offer personalized ads with third-party services based on your online activity with different merchants and websites. Our business and marketing partners will use your data in accordance with their privacy policies. Depending on where you reside, you may have the right to ask us not to share your data for the purpose of showing you personalized marketing and ads based on your online activity with different merchants and websites.
• When you ask or authorize us to disclose certain information to third parties, for example, to ship your products, or when you use social media widgets or integrations for login.
• With our affiliates or within our corporate group.
• In connection with a business transaction such as a merger or bankruptcy; in compliance with any legal obligations (including responding to subpoenas, search warrants, and similar requests); to enforce our Terms of Service or policies, and to protect or defend the Services, our rights, and those of our users or other persons.

Relationship with Shopify

The Services are powered by Shopify, which collects and processes personal information related to your access and use of the Services to offer and improve the Services for you. In order to offer and improve the Services for you, the data you submit to the Services will be transmitted and shared with Shopify and third parties who may reside in countries other than your own. Furthermore, to help you protect, grow, and improve your business, we use certain advanced features of Shopify that incorporate data and information received from you through your interactions with our store, as well as with other merchants and Shopify. To provide these advanced features, Shopify may use personal information collected from your interactions with our store, as well as with other merchants and Shopify itself. In such circumstances, Shopify is responsible for the processing of your personal information, including responding to your requests to exercise your rights regarding the use of your personal information for such purposes. For more information on how Shopify uses your personal information and on the rights you may have, you can consult the Shopify Consumer Privacy Policy. Depending on where you reside, you may exercise certain rights regarding your personal information here: Shopify Privacy Portal Link.

Third-party websites and links

The Services may feature links to websites or other online platforms managed by third parties. If you follow links to sites not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy and security of such sites, nor for the accuracy, truthfulness, and reliability of the information contained therein. Information you provide in public or semi-public contexts, including information you share on third-party social platforms, could also be viewed by other users of the Services and/or by users of said third-party platforms, without restrictions on their use by us or third parties. The fact that we include such links does not imply any endorsement by us of the content of such platforms or of their owners or operators, except as disclosed in the Services.

Minors' data

The Services are not suitable for use by minors, and we do not knowingly collect personal information from children under the age of majority in your jurisdiction. If you are a parent or guardian of a minor who has provided us with their personal information, you can contact us using the contact details provided below to request its deletion. As of the effective date of this Privacy Policy, we are not aware of any "sharing" or "selling" (depending on how those terms are defined under applicable laws) of personal information of individuals under 16 years of age.

Data security and retention

Please note that no security measure is perfect or impenetrable and that we cannot guarantee "absolute security." Furthermore, data you send to us may not be secure during transmission. We recommend that you use only secure channels to communicate sensitive or confidential information to us.

The retention period for personal information depends on various factors, such as whether we need such data to maintain your account, provide you with the Services, fulfill legal obligations, resolve disputes, or enforce other contracts and policies.

Your rights and choices

Depending on where you reside, you may have one or more rights regarding your personal information, among those listed below. However, these rights are not absolute and may apply only in certain circumstances, and we may refuse your request to the extent permitted by law.

• Right of access/knowledge. You may have the right to request access to the personal information we hold about you.
• Right of deletion. You may have the right to request the deletion of the personal information we hold about you.
• Right of correction. You may have the right to request the correction of the personal information we hold about you.
• Right of portability. You may have the right to receive a copy of the personal information we hold about you and to ask us to transfer it to a third party, in certain circumstances and with certain exceptions.
• Managing communication preferences. We may send you promotional emails, and you may opt out of receiving them at any time using the unsubscribe option provided in our emails. If you opt out, we may still send you non-promotional emails, such as those regarding your account or orders you have placed.

You may exercise any of these rights where indicated in the Services or by contacting us using the contact details provided below. For more information on how Shopify uses your personal information and any rights you may have, including those related to data processed by Shopify itself, you can visit https://privacy.shopify.com/en.

You will not be discriminated against for exercising these rights. We may need to verify your identity before processing your requests, within the limits permitted by applicable laws. In accordance with applicable laws, you may appoint an authorized agent to make requests on your behalf to exercise your rights. Before accepting a request from an agent, we will ask them to provide us with proof that they have been authorized by you, and we may ask you to verify your identity directly. We will respond to your request within the reasonable timeframes required by applicable laws.

Complaints

In case of complaints about how we process your personal information, please contact us using the contact details provided below. Depending on where you reside, you may have the right to appeal our decision by contacting us through the contact details provided below, or to refer your complaint to your local data protection authority. For the EEA, you can find a list of responsible data protection supervisory authorities here.

International transfers

Please note that we may transfer, store, and process your personal information outside the country where you reside.

In the event of a transfer of your personal information outside the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms, such as the European Commission's Standard Contractual Clauses, or equivalent contracts provided by the relevant authorities of the United Kingdom, unless the data transfer is to a country that is deemed to provide an adequate level of protection.

Changes to this Privacy Policy

We will update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory purposes. We will post the updated Privacy Policy on the website, change the "Last updated" date, and issue a notice as established by applicable law.

Contact

If you have questions about our privacy policies or this Privacy Policy, or if you intend to exercise any of your rights, please call us, send an email to amy3online@gmail.com, or contact us at Via Domenico Fontana 134, Naples, NA, 80128, IT. For the purposes of applicable data protection laws, we are the data controller of your personal information.